24314

Digital marketing professional

Digital marketing professional leads and monitors the execution of all digital marketing activities, manages the online review sites and responds accordingly. He/she creates and manages online and digital platforms, measures and reports the performance of all digital marketing activities against goals, as well as provides monthly reports on these trends. He/she directs and supports the needs of the markets to ensure the maximisation of all marketing channels.

SSOC hierarchy Crosswalks

Level

unit

Mapped ISCO

Source

SingStat

In this unit group: sibling units

unit-group 2431 Advertising and Marketing Professionals unit 24311 Creative advertising professional unit 24312 Market research professional unit 24313 Marketing strategy/planning professional unit 24315 Revenue specialist

Official data

Official name	Singapore Standard Industrial Classification (SSOC 2024)
Issuing authority	Department of Statistics Singapore (SingStat / DOS)
Tax authority	Inland Revenue Authority of Singapore (IRAS) (IRAS)
Purpose	Classifies occupations in Singapore for labour statistics, workforce planning, and international reporting.
Active version	SSOC 2024 (21 Mar 2024)
Hierarchy level	Unit (final leaf, 5-digit)
Source	https://www.singstat.gov.sg/standards/standards-and-classifications/ssic
Prior versions	SSIC 2020, SSIC 2015

Definition & tasks

Tasks

No tasks listed.

Examples

Under this unit

• Digital marketing manager • Digital media marketing executive • E-commerce marketing manager • Social media marketing analyst

Elsewhere

No exclusion examples found.

Hierarchy context

2→24→243→2431→24314 Digital marketing professional

Major group

2 PROFESSIONALS

Sub-major

24 BUSINESS AND ADMINISTRATION PROFESSIONALS

Minor group

243 MARKETING AND PUBLIC RELATIONS PROFESSIONALS

Unit group

2431 Advertising and Marketing Professionals

Correspondence tables

SSOC 2020

24314 — Digital marketing professional

ISCO-08

2431 — Advertising and marketing professionals

Alphabetical index entries

Principal Title 24314 Digital marketing professional Alternative Title 24314 Digital marketing executive Alternative Title 24314 Digital marketing manager Alternative Title 24314 Digital marketing professional (e-commerce) Alternative Title 24314 Digital marketing professional (online) Alternative Title 24314 Digital marketing professional (social media)

Data source: Department of Statistics Singapore (SingStat / DOS) (https://www.singstat.gov.sg/standards/standards-and-classifications/ssic). Official SSOC 2024 workbooks.

Last refresh: 21 Mar 2024. Version: SSOC 2024.

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